Willit
Northern winter landscape whose harvest is found at Willit pickup points

Northern wild foods

Where to buy northern wild foods

Berries, mushrooms, herbs and wild beverages direct from the gatherer. Willit connects northern foragers with consumers and restaurants. Pick up your order 24/7 from the nearest Willit point or order directly from the gatherer, with no middlemen.

What you can find on Willit

The best raw materials from the northern wilderness, traceable to the picking location and date.

Forest berries

Bilberry, lingonberry, cloudberry, cranberry, raspberry

The cleanest berries of the North directly from the picker. Fresh, frozen or dried. You know the picking date, location and the picker by name.

July to OctoberFresh 0-4 °C, frozen -18 °C

Wild mushrooms

Chanterelle, porcini, funnel chanterelle, false morel

Identified and properly handled mushrooms from experienced pickers. Preparation and storage instructions for every batch.

July to NovemberFresh 0-4 °C

Wild herbs

Spruce tips, meadowsweet, blackcurrant leaf, nettle

Hand-picked herbs and shoots for cooking, drinks and herbal tea. Suitable for both restaurants and consumers.

May to AugustFresh or dried

Birch sap and wild drinks

Birch sap, spruce tip shots, berry juices

Spring-season birch sap directly from the farm or forest. Refrigerated storage, unbroken cold chain in transport.

April to May0-4 °C

Game

Moose, deer, hare, wild fowl

Traceable game from licensed hunters. Veterinary-inspected batches, unbroken cold chain. Link to dedicated game guide.

September to FebruaryFresh 0-2 °C, frozen -18 °C

Honey and bee products

Heather honey, raspberry honey, propolis, pollen

From Finnish beekeepers. Seasonal honeys identifiable down to the plant species and the specific apiary.

July to SeptemberRoom temperature

Why buy direct from the gatherer

A short journey from forest to plate boosts flavor, fair price and trust.

Traceability to picking location

Every batch is traceable to the gatherer, date and geographic area. You are not buying anonymous berries from a multinational broker.

Genuine freshness

A berry, mushroom or herb moves from the gatherer to a Willit cabinet within the same day. The cold chain is unbroken and monitored in real time.

Fair price without middlemen

The gatherer earns a larger share and the buyer pays less. Wholesalers, packers and distributors have been removed from the chain.

Seasonality is real

You get what nature offers right now. Products are not stored for months before reaching the market.

For gatherers: sell your harvest with ease

Willit offers two ways to bring the forest harvest to market in the North.

Kiosk mode for your own outlet

You already have cold storage, a kiosk or a freezer. Add products to the Willit platform and customers find you online. Payments and bookkeeping are automatic, no cabinet investment required.

  • Use your own cold storage
  • No upfront investment
  • Payments direct to account
  • Automatic food safety logging

Willit pickup cabinet at a busy location

A refrigerated Willit cabinet placed at a roadside, by a supermarket or in the town center. Customers pick up 24/7 from a locker. Suitable for towns, villages and tourist routes.

  • Refrigerated cabinet
  • 24/7 pickup
  • IoT temperature monitoring
  • Shared costs

For buyers: find wild foods easily

Here is how to order and pick up northern wild foods on the Willit platform.

1

Browse the seasonal offer

Open the Willit platform and browse fresh batches from gatherers in your area. See the product, picking date, location and price.

2

Order and pay

Select the wild foods you want and pay online. Payment goes directly to the gatherer or farm.

3

Pick up from a Willit point

Pick up your order from the nearest Willit cabinet or directly from the farm cold counter. The cold chain is unbroken, food safety logging automatic.

Availability in the North

The Willit network is growing across the Oulu, Kainuu and Lapland regions. Gatherers and pickup points are shown on the map in the Willit app.

Oulu region

A city area where berries, mushrooms and fish reach customers quickly. Suitable for both consumers and restaurants.

Kainuu

Mires and old spruce forests. Cloudberry, lingonberry, chanterelle and porcini are the strengths of the area.

Lapland

Fells and arctic terrain. Cloudberry, crowberry, willow grouse and reindeer. Northern travel destinations drive demand.

Northern wild foods, no middlemen

Start now. Register as a gatherer or browse wild foods in your area on the Willit platform.

Register

Questions? Call:

+358 44 285 4421